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HTML is good for debugging, but is unsuitable for application use.
Specify the format parameter to change the output format.
To see the non HTML representation of the XML format, set format=xml.
See the complete documentation, or API help for more information. 
<?xml version="1.0"?>
<api>
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    <allpages apcontinue="Bad_Lawyer_Website_Marketing_Ought_In_Order_To_Become_A_Crime" />
  </query-continue>
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      <p pageid="22241" ns="0" title="Back Pain Neck Pain Sciatica - Three Alternative Considerations" />
      <p pageid="20396" ns="0" title="Back Up Your Files And Site To Avoid Losing Data For Your Online Home Business" />
      <p pageid="5843" ns="0" title="Backlink Building Software: The Good The Bad And The Ugly" />
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</api>