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Catena Media appoints Pierre Cadena as VP of Corporate Strategy
Catena Media today announces the appointment of Pierre Cadena as VP Corporate Strategy, responsible for developing corporate strategy and supporting execution across the organisation.
Pierre Cadena will join the group on 1 November 2023 and will be based in the U.S., where he currently resides.
Pierre has a more than 20-year track record of driving growth for consumer technology and media companies. He joins Catena Media from Fox Entertainment, where he has served as Senior Vice President, Head of Revenue & Strategy, for the news and entertainment brand TMZ.
At Fox Entertainment, Pierre set the vision and strategic direction for TMZ across its digital, television, originals, and experiential businesses. As a non-executive director of Raketech, he also has experience in online sports betting and gaming affiliation.
Prior to Fox Entertainment, Pierre was Senior Vice President, Chief Strategy Officer, at Crunchyroll. He has previously held senior strategy and corporate development roles at WarnerMedia, Otter Media, and Caesars Entertainment. Earlier in his career, he worked in investment banking and private equity investing.
Pierre holds an MBA from Kenan-Flagler Business School at the University of North Carolina at Chapel Hill.
Catena Media CEO Michael Daly commented: "We’re excited to welcome Pierre to Catena Media. His extensive expertise in strategic planning and executing growth for digital media and gaming companies will be a valuable asset for us and enable Pierre to play a core leadership role in our continued evolution in North America and beyond."
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Hacksaw Gaming and Soft2Bet hit the screens in Romania
The launch represents Soft2Bet's first foray into the Romanian iGaming market.
The amicable history of Hacksaw Gaming and Soft2Bet dates back to 2020, a long-standing relationship that continues to advance across a multitude of regulated markets. With the scalability of the platform and wide range of promotional tools, Soft2Bet remains in force as one of Hacksaw's biggest operators.
With an ever-increasing global presence, Soft2Bet has chosen Hacksaw games for their big debut on Don.ro to target prime demographics and set new benchmarks for online gaming in the region. The online casino site offers more than 1,200 slot games, table games, and live dealer experiences.
The Hacksaw Gaming category can be found on the home page, showcasing its portfolio of games including smash hits Wanted: Dead or a Wild, Le Bandit and RIP City. The welcome bonuses on Don.ro have offered casino enthusiasts an exciting introduction to classic Hacksaw style slots.
"Hacksaw Gaming has made a number of pioneering launches this year. We are eager to keep this up in 2024," said CEO of Hacksaw Gaming, Marcus Cordes.
“Hacksaw is an obvious addition for Soft2Bet’s latest brand Don.Ro; the performance of the content reaches organic customers who are there for the thrill. We are ecstatic to add Hacksaw to our regulated offering in Romania.” added George Wadsworth, Head of Casino at Soft2Bet.
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